AI can copy a face, a movement pattern, and a voice from short clips. The tech is moving so fast that contracts are not keeping up. We are learning the risks as they appear.

Advice is keep it short, clear and truthful. Why? Most reels are now watched on smaller screens and under increasing time pressure. No one is settling in for five minutes and a title sequence.

Your headshot is the first thing a casting director or agent sees. It often sits in a grid of tiny images among hundreds, sometimes thousands, of actors. It is the first-round decider of whether your profile gets a click. It has to work hard for you, so there should be no cutting corners!